13 Lunar New Year Icons, Illustrations, Animations and 3D Illustration Packs

One of the most solemn celebrations of the year is the Lunar New Year, also known as the Spring Festival. It is a period when people respect their ancestors, ward off evil spirits, and pray for a bountiful harvest. The occasion celebrations revolve around letting go of the bad and old while welcoming the new and good. This year is the Year of the Rabbit!

The Chinese New Year is a significant celebration observed not just by people from China but also by a vast global population. It is an excellent opportunity for brands to put up their best efforts and show appreciation for this occasion. And why is that? Well, it is the season known for having a drive in sales due to enthusiastic consumers. This is where you, the designers, developers and marketers, come into place.

Having a successful idea can help stand out and improve sales, as well as e-commerce. Thus, it is a fantastic opportunity for designers, developers, and marketers to build eye-catching designs that interest your consumers!

We have prepared a collection of Lunar New Year icons, animations, illustrations, and 3D illustrations for you to use in your projects to celebrate the Year of the Rabbit. These design assets can be utilized by anyone on their site design, mobile apps, social media posts, online greetings, and other projects to provide a festive touch. We have something for everyone, whether you're looking for coin images, family icons, lantern decorations, Chinese new year food, firecrackers, Chinese zodiac characters and more!

Rabbit, lantern, coin, and more Lunar New Year 3D illustrations

Chinese new year decorations and more Lunar New Year Lottie animations

Family reunions, food and more Lunar New Year Illustrations

Zodiac animal, Red Envelope, gifts and more Lunar New Year icons

Where to use design assets?

1. Use our design assets in your festive greetings, apps, e-invites and more.

Share your best wishes for longevity and prosperity with your friends and friends. Make your invitation to the New Year's Eve Reunion Dinner extra special by using our Lunar New Year-themed assets to match the festive theme. Don't worry if the design isn't your forte. If your design experience is restricted to Canva. In that case, you can try the Iconscout for Canva plugin to quickly generate bright and festive designs that are ideal for your perfect social media posts and stories – even marketing collaterals.

2. Add some Lunar New Year cheer to your products and packaging.

Create special limited edition packaging for your products to stand out for this year of the Rabbit. Even minor changes in product illustration can have a huge impact. Get your consumers thrilled about your product or services and join them in celebrating the occasion.

3. Make your festive websites, newsletters and marketing content as lit.

Since Lunar New Year is a time for celebration and renewal, changing your website, newsletter and other marketing content to the theme is a tasteful way to show solidarity and respect towards the culture and festivity. Add it to your logo and icons, or placing an illustration or Lunar New Year animation on your homepage can be a fun way to start.

The significance of color plays a crucial role during the Lunar New Year. Each distinct color holds its cultural meaning and is believed to offer various benefits when used.

Red is commonly associated with celebrations, and festivity, bringing luck, happiness, and wealth. Gold and yellow symbolize wealth and good fortune, while green represents growth and new beginnings. Each brings in its own positive energy and luck. Guide your luck by customizing your design asset using the Lottie Editor to bring prosperity and success to you.

Get more Lunar New Year design elements.

We hope these design elements inspire you to create something special during this auspicious year. If you're looking for more, check out our collection of Lunar New Year design assets on our website.

May the magic of the lunar new year be with you always.